You may have noticed some redirections on our site — www.inventure.org — straight here to our Tumblr site.
So what’s up with this change?
While our website is under construction, we want to provide everyone with an update on InVenture and what’s happening with our product, InSight!
InSight is a simple mobile accounting tool which works through SMS text messaging to help low-income individuals and businesses perform daily accounting and cash-management. Data collected through InSight is compiled into unique credit scores and shared with lenders to help individuals qualify and access affordable financial services tailored to their needs (i.e. home loans, insurance, education and personal loans).

Currently, InVenture is training individuals on InSight and providing financial literacy workshops. Check out some highlights of our recent training sessions in Vandavasi, Tamil Nadu, India!



Still want to learn more InSight news? Send us an email at: info@inventure.org and we’ll be happy to add you to our listserv to keep you updated on the exciting and new happenings in InVenture-land! :)
~InVenture Team
InVenture’s Director of Product Development, Jon, attended the 2012 M4D (mobile for development) conference in Delhi last week. Many interesting topics were addressed including how to best use mobile technology within the fields of agriculture, health care, and financial services. Presentations ranged from university research projects to companies presenting their newly rolled out products. Some highlights included:
We’re very happy with all the connections we made at M4D and looks forward to keeping up with our colleagues in the mobile development space!
Check out one of the InVenture Projects below…

Financial literacy is at the heart of InVenture’s work. InVenture focuses on growth by working at the root of micro-entrepreneurs’ success. Through the use of InSight, InVenture works with businesses to understand their revenues and expenses and teaches them the importance of money management and budgeting for their businesses.
Make a tax-free contribution to this InVenture Project HERE or click on the donation button below. It takes $25 for one woman micro-entrepreneur to enroll in the Financial Literacy Class 1. Help us raise $1000 for our first class and be a part of our solution to financial inclusion!
Suggested Donation: $25
InVenture’s Financial Literacy Class 1 will begin on March 1, 2012 — Deadline to donate is February 29th, 2012. Simply click on the Donate button to make your $25 contribution.
Happy 2012 everyone! As we return from the holidays, we had fun reminiscing our 2011 beginnings with “Our Year of InVenture” to see how far we’ve come! Check out our Facebook to see our month by month timeline & take a stroll down memory lane!
We enter the new year with some very exciting news! One of which is a feature of our InSight SMS money management tool in Fast Company! Check out the article HERE!
Be sure to continue to follow us, subscribe to receive email updates, and “like” us as we reveal some more exciting InVenture updates this 2012! Stay Tuned…!
At year end, InVenture wants to thank our supporters in helping us get this far! Follow us on Facebook as we create our own monthly timeline of InVenture reflections! Be a part of the conversation to share some of your favorite InVenture memories in 2011!
Below is a peak at our first post! :)

Our Year of InVenture: APRIL 2011
Our year began in April kicking off our 1st Year Anniversary (even had a fancy party to celebrate!) where we met our lovely lawyer/musician extraordinaire - Shaheen! (pictured above)
InVenture — helping Millennials InVest in small business all around the world! Not to mention, we’re also a proud team of millennials too!
Infographic Of The Day: The Blessing And Curse Of Being A Millennial
Millennials are well-educated, tech savvy, and independent. They’re also cursed by a bad economy. But all this might have a silver lining…
Our InVenture team is heading to India starting next week to roll out our beta mobile money management tool — InSight! We’ll be taking lots of photos & sharing some great stories while abroad — so keep us bookmarked and we’ll keep you updated!
And just this week, Microfinance Focus conducted an interview with Stuart Rutherford, who stated: “Poor People Need Money Management Services”. Check out this read.
“Poor People Need Money Management Services” (previously published on Microfinance Focus)
By Vanesa Corrales Microfinance Focus, November 28, 2011: Stuart Rutherford is the author of The Poor and Their Money, and founder of SafeSave, a microfinance institution in Bangladesh. On the sidelines of the recent Arusha Savings Groups Summit, Rutherford spoke to Vanesa Corrales on the frontiers of the Savings movement.
Microfinance Focus: Saving is called the forgotten half of microfinance. Why microfinance institutions keep away from it?
Stuart Rutherford: First one is regulation. In some countries it is not allowed. Second is cost. Lots of MFIs believe that to mobilize savings is too costly. Third, there is an inherited assumption that what people need is loan. Behind that lays a common popular conception that poor people can’t save because if they can’t eat properly, they can’t save.
Microfinance Focus: From which level of poverty do you think people can start saving?
Stuart Rutherford: If you are handling money you can save no matter how poor you are, you can save. There are some people who live in the end of their lives on charity, fed by their families, these people don’t touch money. There are also remote areas in Africa, Asia and also South America with subsistence farming crops, they don’t touch money, and obviously microfinance is not for them. We are talking about financial savings and if you don’t deal with money you don’t have the capacity to save. But everybody else in my experience, the vast majority of them do.
You got those active savings and almost everybody no matter how poor is involved in active savings. You keep your money back. It is true that sometimes you may convert your money savings into something else. You may get your income and you may buy a sack of rice with this rather than to convert it in formal money.
Microfinance Focus: In urban areas where the community feeling is not so strong as in villages and people are moving, how can we adapt the saving methodology to this scenario?
Stuart Rutherford: It is not so much difficult to adapt savings groups in urban areas, to run a savings group we need trust. Trust is essential. The question is: where does this trust come from? There is a tendency for us to assume that trust comes from prior knowledge. But trust is rather verb than a noun. Trust is something you make. Trust come from revealingly keeping of promises and savings groups work because everybody says for instance that we have to put 20 shillings every week, and we do and next week we put 20 shillings, so we build trust. And we don’t have to get to know the people.
If I take you in the slums of Bangladesh which has very big and poor urban areas you will see traditional savings groups not the one’s that the formal banks use, you will see ROSCAS and ASKAS working extremely well and they often don’t know each other but what they do know is that they are partners in that ROSCA are putting 20 taka every week. Trust is something that must be made and remade and comes from repeatedly keeping of promises.
About how to help people to save - just give them the reliable chance and they will. In Bangladesh I have a little MFI and we work in very poor slum and we just offer people the opportunity to save. We have officers who go around and visit our clients every day. Every day we go to their shop or house and we ask if they would like to save something, so if they have got some money there they do and if they don’t have that, they do not save. After few weeks if you come back you will be astonished about how much they manage to save. When you have been doing this for a bit, you become used to me and I become used to you and we built trust between us because trust is based on promises. I am a staff member and I promise you I will come and visit you each day and I do and when you want to withdraw your money it will be there and you will be able to take it and you test it. You will alone come to the office and you find it is true and we build trust. No groups, nothing illegal, we can’t call the police if you don’t pay we lend you money and we come every day to visit you. In my experience, poor people and especially women are always looking forward to save.
Microfinance Focus: Is that possible in big urban areas where people move so much?
Stuart Rutherford: That is a very nice point, and that is why a lot of saving clubs have a very short life. That is a risk and people know it. Therefore most well run ROSCAS have a life of 3 or 2 months. The main reason is to eliminate this risk. Get 20 people together in a formal ROSCA and if they are running for 20 years they will be in a trouble but if they do it for 6 months they can transform a bit good savings.
Rickshaw drivers in Bangladesh generally don’t know each other and they come from different villages, but they all park the rickshaw at the same place at night. They started a ROSCA. Each day at the end of the day they come back to park their rickshaw and they give 20 taka to the guy who runs it. Every time the 20 taka are amounted to buy a new rickshaw they buy a new rickshaw and they have a lottery. These people do not know each other, they come from different villages from Bangladesh but they feel working and putting the 20 taka.
Microfinance Focus: Do you think that now microfinance institutions are more committed to savings?
Stuart Rutherford: Generally speaking they are when the legal environment allows them to. Even when the legal environment doesn’t allow them to, they may be still interested in and they might be in look out for ways of doing it to get them around the law or maybe lobbing in the governments to change the law. Grameen used to believe that savings wasn’t important for poor people. At the beginning of this century they change their mind. They happened to have a legal identity, a legal registration that allows them to collect savings. When they changed their mind about savings, which happened around 2001-2002, they opened up to possibility of savings introducing very new savings products to the clients in the groups. In case of savings if you look at Grameen Bank’s balance sheet now you will see that for every 100 dollar of loan they have 150 dollars in savings. So, people are saving much more than they are borrowing.
Now, other big and medium size MFI would like to do that but they can’t because they are still NGOs and the law stops them to collect savings except in some limited situations. But they are interested in having some changes. So that would be an example to say yes in many countries around the whole world MFIs have been more interested in developing savings products. Because savings is a product that clients are demanding and also they think that savings is a very good way to fund the loan book. They can get all the money they need for lending from savings.
Microfinance Focus: Can Savings Groups be sustainable?
Stuart Rutherford: There are a number of ways in which savings groups as individual and as movement can be sustainable.
What helps Individual Savings Groups and what gives them the chance to be sustainable is because people need them. We don’t have to go to a well rounded savings group to see that women are sitting there because it’s a nice NGO, but they are there because they want to save, they know they help them manage their lives. There is a demand there.
The other level is ever improving levels of management skills in techniques. There is a huge amount of progress made in the last decade in the methodologies of savings groups, book keeping and all this issues. This is all greatly tiny details but it’s important. On the other hand provided that demand stays there, they are likely to sustain, provided that they are getting better and better and more efficient and less and less costly. But it doesn’t mean that each individual group will sustain. Here I want to make the comparison with genuine informal ROSCAS. Informal ROSACAs start , they spread and they stop again and again, because people move on somewhere else, each individual ROSCA doesn’t last forever but the mass of ROSCAS there are in the community goes for years and years.
There are two quite different strategies with regard to sustainability. There is the strategy that bank uses which is called strategy of permanent and growth. If you are a bank you have to be permanent, you cannot afford to break up. You have to keep on growing; otherwise you lose your place in the market.
But in saving groups, there is a tiny difference which is a strategy of replication. The bank continues to give service and continues to grow and savings groups continue to give a service because although savings groups as individual entities have a short life but as a movement they are there.
Microfinance Focus: In microfinance all the products and methodologies seems to focus on women in groups. Is it because it is cheaper than individual methodology?
Stuart Rutherford: There is some truth in that. Again let’s go to Bangladesh. There is no doubt that in Bangladesh where microcredit is developed in 1980s they were lucky because two things happened at the same time. Number one, the microcredit organizations themselves found out that it was easier to get repaid from women than from men. So it was better for them if they focused on women. At the same time in the wide world of development, all the World Bank and big donors were planting in the idea of the other forgotten half: women and development. So without wanted to sound too cynical, it was very convenient for BRAC and Grameen to learn that it was safe to work with women and to present that in tune with the world development goals of improving position of women in society.
It sounds cynical but I just want to add the non-cynical side of this: it did work. Women in Bangladesh did become more self-confident, did become better in saving money. No doubt it is a result of being in microcredit groups. Go around in microcredit groups in Bangladesh, pick up the old ones and ask if they handled money before the microcredit group. The man was always handling the money, they stayed at home instead. They didn’t understand money, then gradually they became members of these microcredit groups and they started handling money. So she came to understand concept as interest, value for money. And now in many families it is the woman who is the money manager and she is doing it better than the man.
So these things are presented as a sort of social success but sometimes it has been exaggerated. Sometimes it is true. It has helped women to come out in public space and at individual level it is very important especially for women. If you are poor, when you join your Grameen credit group or your BRAC credit group it might be that it is the first time in your life that you are member of a social entity because you were too poor to go to the school. You never learnt about institution, you are always in the household, the only institution that you use is at a private household level. Take a woman like her and give her the chance to sit in a Grameen bank credit group, it is a tiny new experience just exposing women to social entities, to ways of interaction with other people, which is quite different than to be focused in a household.
Microfinance Focus: And in which methodology do you think they improved more? Which one do they prefer?
Stuart Rutherford: It’s a hard one. Well, context is very important here. I think in the early days in Bangladesh the group was very important. I think it would have been hard to kick off microfinance within individual plans in the early days. The advantage of the group offer was very important in those days. Now it is very different. In Bangladesh the MFI that I run don’t use groups because I know that women are fed up with groups. Because loans of MFI are not so big and if in a small family if your husband or son asks you for large amount of money for the business, you have to join three or four of these things and to attend three or four of these mornings’ meetings per week. So they would much prefer individual service. In my MFI we don’t have groups, we don’t make people responsible for each other’s loans, this idea of liability is horrible. So context is important and certain times groups might have a strong value.
Here we are talking about the retail part of the industry, when the funds come from outside or savings portfolio and so on. There is the other part of the industry - savings groups; they have to have groups because that is how they can make capital. If you are dependent of pulled capital for financial services, you have to have a group. You don’t have to meet every week and go through this ritual of boxes and so on, but you have to have at least a bunch of people to be pulling savings. But the retail industry is free of that, because they can find funds everywhere and can accept savings from individuals and provide loans to individuals from their resources.
Increasingly we are seeing the individual lending and individual savings accounting bigger and bigger share of MFIs, and over the last ten years lot of MFIs started up from scratch as providers to individuals, so they jumped the old group thing, especially in not so quite poor environment as in East of Europe, this is because here the role of the group is less useful.
Microfinance Focus: First was credit revolution, now savings revolution, what is the next one?
Stuart Rutherford: Some people think about insurance revolution, but I am a little bit skeptical about that. Insurance services are for people little bit richer, with a little bit resources. It is not a reciprocal service. Now, very poor people are not likely to be willing to made whole serious investment in these risks, not if it is not reciprocal. If someone were to invent general purpose insurance and if you could buy an insurance policy that pay out everything, then you can make a version for poor people, but it is impossible.
What I would like to see next will be, what I call, general purpose money management services. What I see when I talk to poor people around the world is that they need help managing their money. Poor people need to be helped to save and borrow money, because it is hard for them to have to spend junks of money to buy dinner, to buy a bicycle, bury the father etc. You need to assemble lump sums through life. All loans are simple advances against future savings. On the whole loans and savings are actually the same thing. In one case you make the payment first in other case you make the payment afterwards. The whole point of doing it is formalized sums. I would like to see the industry focusing on that fact. Poor people need to form lump sums of all kind of sizes and periodicity, some of them regular, some of them irregular and they need financial tools for that.
==========
Additional Resources from MicroSave:
MicroSave Briefing Notes “Portfolios of the Poor”
MFP 119. Stuart Rutherford: Listening to Clients: a Market-led Approach
InVenture is excited to continue our “A Day In the Life” series, which gives first-hand and personal insight into what InVenture Fellows experience while they work on-the-ground with our entrepreneurs and NGO/MFI partners.
Meet Asaía Palacios, our InVenture Mexico Fellow, whose journey spans Mexico to the Czech Republic to New York City and back to Mexico, where she is currently working with our InVenture micro-entrepreneur, Griselda!
MEET INVENTURE FELLOW: Asaía Palacios
InVenture Fellow: Asaía Palacios, Portfolio Management
Education: B.A. in Latin American Studies & Government, University of Texas at Austin
Location: Ecatepec, Estado de Mexico, Mexico
InVenture NGO Partner: APROS
Timeline: Fall 2011

(pictured above): InVenture Mexico Fellow, Asaía Palacios
IN HER OWN WORDS:
And so here I am.
If you were to tell me I’d be the next InVenture Fellow for Mexico, I’d say that would be a stretch.
I met Bonnie, InVenture Foundation Director, in New York City for the beginning of our StartingBloc Institute for Social Innovation experience, when inspiring young leaders from around the world convened in May.
Fast forward to mid-September and I find myself working in Ixtapa, Mexico, wondering what my next move will be. And that’s when an email from Bonnie arrives and I begin the application process for the fellowship program. After a few weeks of emails and Skype calls later, we have ourselves a match!
Who am I?
My story starts in Ecatepec de Morelos, part of the greater metropolitan area of Mexico City. Soon after, in ‘89, the family decides to move to San Antonio, Texas, and there you have it: Ecatepec my beginning and Texas my second home.
My outlook in life changed since the move. It sure was an eye-opener for a five-year-old to step out of what was once her reality and into a new world. Initially I was scared - new language, new teacher, new classmates - but curiosity and friendship won over.
It made me empathetic to individuals placed out of their comfort zone, and it also helped me see the world in a different lens, helped me see the big picture, which I have since carried with me in all forms.

(pictured above): A five-year-old Asaía, taken at her elementary school, Universidad Pedagógica Nacional de Ecatepec in Ecatepec de Morelos
Take for example a 9 to 5 gig. I can’t be content with just any 9-5 - there has to be some meaning to it all. So after a B.A. in Latin American Studies and Government from the University of Texas at Austin, and a growing need to venture out and experience life, I made my way in 2009 to Prague, Czech Republic where I taught English, realizing soon that this wasn’t it.
And so here I am, with a desire to one day be an intermediary between social entrepreneurs and investment capital - why InVenture is a good fit and the beginning down this road.
As an InVenture 6-month Fellow (maybe even more, who knows), my role is to expand the program in Mexico. This will entail anything and everything related to InVenture’s goal such as:
My first assignment has been to follow up with Griselda. Milpa Alta the destination. Picture a mountainous region and a place of nopal (a cactus family specie native to Mexico) cultivation, which makes up one of milpaltenses’ (residents of Milpa Alta) base dish.

(pictured above): Asaía captures the nopal staple of Milpa Alta, Mexico — home of InVenture micro-entrepreneur, Griselda.
My journey to visit Griselda led me to the municipality of Villa Milpa Alta, situated in a small valley between volcano Teuhtli and the mountain range Chichinauhtzin. Griselda is the first investee microentrepreneur for InVenture from Mexico, who exemplifies true strength and hope, despite the ups and downs of both business and life. She is determined to take her Los Ángeles clinic providing affordable healthcare services to the community — to the next level.

(pictured above): Griselda’s Los Ángeles clinic provides health services to the Milpa Alta community — an affordable option since the nearest hospital is two hours away.
I have since met up with Griselda three times in Milpa Alta, and let me tell you, that has been a story in of itself. Recall that I live in Ecatepec, and Milpa Alta is at the the other extreme of where I live. Travel duration: approximately 4 hours one-way - all for InVenture! That’s my commitment to advancing InVenture’s mission. No, I am not crazy, and yes, I am searching for a centrally-located apartment in Mexico City. Stay tuned.
Impressions from the work so far? A great beginning. I have direct contact with an investment recipient, and that’s awesome. Looking forward to see InVenture Mexico grow all while putting mi granito de arena - my tiny contribution (literally: my grain of sand). And believe it or not, InVenture is my “big break.” Yes, I acquired experience while at Ashoka México, but this is more in the trenches.
Follow me on this journey and while you’re at it, make InVenture’s mission your own: http://www.inventure.org/.
Signing out,

Asaía Palacios
InVenture Mexico Fellow 2011
Check out pictures from our Mexico Fellow, Asaía Palacios, and her first visit to meet InVenture micro-entrepreneur, Griselda Flores, at her clinic in the rural farming area of Milpa Alta, Mexico.
Look out for an upcoming post from Asaía about how she got involved as an InVenture Fellow & the exciting work she is doing in Mexico! Don’t miss it…

InVenture is proud to announce a new mobile technology tool called “InSight” — leveraging the power of SMS texting in the developing world. We have partnered with Intuit’s Txtweb platform to bring this technology to life for small businesses worldwide! Read our official Press Release (via PRWire) below.
Peer-to-peer micro-investment platform InVenture is proud to announce today, “InSight”, a short messaging service (SMS) application for use by InVenture to track financial and social metrics of its micro-entrepreneur partners. Data captured by InSight will link individual micro-entrepreneur to systems for tracking and analyzing financial performance, and give online supporters valuable information for measuring the social benefit of their “InVestment.”
“InSight is a powerful tool that can work on any mobile device and provide the InVenture team with an understanding of how to further help our clients grow and be successful,” says Shivani Siroya, InVenture’s CEO and Founder.
Developed on Intuit’s txtWeb platform, micro-entrepreneurs are prompted to report their daily revenue and expenses via SMS to the InSight system. Data is tracked and analyzed by the InVenture team, and easy to understand reports are returned to the micro-entrepreneur so they can follow their growth. The data captured by InSight will also be made easily accessible by researchers, market analysts, and others interested in measuring the implications of small business growth on families living in poor communities.
Intuit’s txtWeb team is working with NGOs and social enterprises that are using SMS to reach their constituents at the base of the pyramid. The team believes that txtWeb can be a very useful platform for fast and inexpensive experiments using SMS, and that InVenture’s InSight service represents a perfect opportunity to put its technology to the test.
“The beauty of InSight lies in its simplicity. The client responds to simple prompts and the responses are organized in such a way that allows organizations to easily access and analyze from anywhere in the world.” says Rupesh Shah Corporate Sustainability Director of Intuit.
InSight will initially be rolled out to InVenture’s partner organizations in India, with Mali and Mexico to follow soon after.
“We piloted this program last Spring and the data was revelatory,” says Siroya. “Being able to track this data on a macro level will make us a more valuable partner to these businesses and ultimately help evolve the industry as a whole to become more effective and transparent,” she said, “It’s very exciting.”
For more information: http://www.prweb.com/releases/2011/11/prweb8929331.htm
Only eight more days to go for our Fostering Social Economies Campaign!
Check out our Santa Monica Patch spotlight HERE!
Fostering Social Economies is as simple as one, two, three…
Don’t miss out on this opportunity to foster growth around the world & help small business owners lift themselves & their communities out of poverty!
In her September 22nd Triple Pundit piece, Gerri Stengel makes a passionate case for the ability of small businesses to foster communities and social connections, arguing that by supporting local small businesses, we can prevent economic downturns and create jobs. Thriving small business not only help to build communities but they also help to solve problems - even global problems such as poverty and social inequality. For the InVenture team, we’re focused on allowing small businesses around the world to grow and succeed by providing working capital, financial tracking tools, and supportive and customized guidance to high-potential micro-entrepreneurs. And while are currently working in India, Mexico and West Africa, we are now finding new ways to expand that scope to the same Santa Monica community where we live and work.
According to the Small Business Administration’s (SBA) Top 10 Reasons to Love Small Businesses , US small businesses make up more than 50% of our GDP. The value of small businesses to our communities is a no-brainer and has been emphasized in both public policy and private corporate action. Bobby Shriver, a member of Santa Monica’s city council, maintains that small businesses are crucial to helping communities survive: “Whether here in Santa Monica or abroad - small business is the life blood of a thriving local economy.”
The idea is simple - it goes back to human connections and thriving communities. If we do this correctly, anyone can have a hand in really changing the course of our own local economies. Good capital can grow businesses, and good businesses can grow communities. Business owners can be both the economic and ideological center of any solution, and by bringing individuals together we can be agents of our own lasting change.
Ground-up solutions are possible and necessary, especially when socially responsible businesses are leading the effort. For example, Tony, the owner of One Life Natural Foods on Main Street in Santa Monica has been running his family business for the past 26 years and is now struggling. In addition to creating jobs, he sees his business as not just a profit-generating engine but he really sees it as a way to provide a healthy place for residents of the community to visit and buy their produce.
Seeing this universal need for a vibrant small business sector InVenture has launched its Fostering Social Economies campaign to bringing together local Santa Monica based businesses like Tony’s and the micro-businesses on our site. By providing exclusive discounts to InVestors who visit one of the participating local businesses, we’re creating a cascade of good deeds - helping business owners like Ms. Selvi in India while also helping Tony. Its our way of supporting small business and building communities no matter where in the world we are.
For more on the campaign - visit: http://bit.ly/fosteringSM
Follow us on Twitter - @InVentureFund & #FosterSM
The above original article is reposted from the Huffington Post.
Just a few days ago, we started a campaign, Fostering Social Economies, partnering with local Santa Monica based businesses to foster small business growth right here at home and all around the world! With every $25 you give to one of the three remaining entrepreneurs on our site, you receive exclusive discounts to local stores in Santa Monica. In this way, you can support small businesses everywhere!

For the small business owners in India like Mrs. Selvi, who runs her own salt and rangoli powder (used for traditional decorations), this means she can grow her business to new heights by using more advanced transportation to expand her reach in 10-15 new villages.

Mr. Gobi can expand his wholesale business to include new varieties of products for local shops along a busy highway in Chennai.

Santha will finally reach the demand for her quality handcrafted furniture business run out of her own home.
And in Santa Monica, business owner Tony, who runs his 26-year-old family local grocery store, One Life Natural Foods, can stay competitive even in a bad recession.
At the end of the day, we realize that it’s all about the social connection. “Thriving small businesses build communities and solve problems, too.”
These kinds of connections are what we’re trying to build with our campaign. We are growing not just these business owners, but also their surrounding community by creating jobs and empowering families.
Join us NOW in fostering Santa Monica & economies abroad!
Follow us on Twitter & add your voice to the conversation #FosterSM